Certified National Pharmaceutical Representative

The goal of the Certified National Pharmaceutical Representative (CNPR) Online Training Program is to develop your knowledge in clinical pharmacology, physiology, and medical terminology
Temecula, CA P.O. Box 760,, Temecula, CA 92593
(951) 9723600

Course at a Glance

Mode of learning : Online - Instructor Lead(LVC)

Domain / Subject : Medical/Healthcare/Pharma

Function : General

Duration : 90 Hours

Difficulty : Medium

Certified National Pharmaceutical Representative

The Certified National Pharmaceutical Representative Online Training Program will help you become an entry-level, certified pharmaceutical sales representative, even if you don't have pharmacology or medical education.This online certificate program is offered in partnership with major colleges, universities, and other accredited education providers.

Upon successful completion of the NAPSR Program, you'll:

  • Understand all pharmaceutical terms, definitions, and abbreviations needed to sell pharmaceuticals
  • Know the pharmaceutical industry, major product lines, and therapeutic categories
  • Understand the FDA's role in the industry, laws enforced by the FDA, the Hatch-Waxman Act, and regulatory compliance in drug labeling and promotion
  • Comprehend Medicare and Medicaid issues and how they affect the selling process
  • Understand research and development of new drugs, including stages and timelines of new drug development and clinical trials
  • Gain knowledge of government reimbursement programs, drug discount cards, major concepts and components of managed care, main stakeholders in the managed-care marketplace, drug marketing, and group-purchasing organizations
  • Grasp the concept of pharmaceutical sales territory planning and information gathering and learn the importance of call planning and record keeping, how to handle appointment calls and impromptu calls and strategies for no-see offices and downtime
  • Have the knowledge to effectively use sales brochures and support literature and know how to sell new products versus established products
  • Understand how to prepare for hospital calls, security concerns of a hospital, and sampling rules in hospitals
  • Be prepared to take the CNPR certification exam


The goal of the Certified National Pharmaceutical Representative (CNPR) Online Training Program is to develop your knowledge in clinical pharmacology, physiology, and medical terminology. This knowledge will greatly enhance your understanding of the pharmaceutical industry and its selling process, and it will increase your hiring potential.


This program is compatible with the Windows XP and later operating systems and IE 7 and later browsers. There are no special computer requirements for this program other than Internet access and email capability. Adobe Flash Player and Adobe Acrobat Reader are required for this program.


Students should be proficient in keyboarding, have a basic understanding of a word-processing computer program (Microsoft Word recommended), and have a command of English grammar and punctuation. No healthcare or medical-office work experience is required.
This program is for you if you're interested in learning job skills for pharmaceutical sales opportunities and if you're interested in becoming certified in this field.

All of our programs are self-paced and open enrollment, so you can start them when you want and finish them at your own pace.

Course Contents

So You Want to Be in Pharmaceutical Sales

  • A Rewarding Career
  • Enormous Impact
  • The Industry
  • Healthcare Demand
  • Food and Drug Administration
  • Compensation
  • Bonus Commission
  • Market Share
  • Selling for Volume

A Day in the Life of a Pharmaceutical Sales Representative

  • Marketing Products
  • The District Sales Manager
  • What makes a Successful Rep
  • Setting Objectives
  • Sales Process
  • Staying Current
  • Winning Confidence
  • Product Samples
  • Organization
  • The Physician
  • Physician Attitude
  • Challenges

New Medicines Mean Strength for U.S. Economy

  • Terminology
  • Research-based
  • Major Activities
  • Large Number of New Drugs
  • New Medicines in Development
  • Research and Development Boost the U.S. Economy
  • Policy Implications

The Anatomy and Clinical Pharmacology

  • Terms and Abbreviations
  • The Foundation
  • What is a Drug?
  • The Active Pharmaceutical Ingredient
  • Mechanism of Action
  • Formulation
  • Excipient Classes
  • The Cell
  • Classes of Nutrients
  • Basic Clinical Pharmacology
  • Drug Administration and Delivery

Drug Distribution: the Supply Chain

  • Terminology
  • Licensing
  • Wholesalers
  • Distributors

Package Insert Information

  • The Purpose
  • Sections

Drug Patents

  • Terms and Abbreviations
  • Patent: Definition,Duration
  • Marketing Exclusivity
  • Generic Drugs
  • FDA's Criteria for Equivalence
  • FDA's Orange Book
  • Single-and Multi-Source Drug Products
  • Hatch-Waxman Act

Drug Sampling

  • Drug Sample Storage Techniques
  • Federal Regulations
  • Storage of Pharmaceutical Products
  • Recalls on Drug Products

The Research and Development Process

  • Regulations
  • Higher Research and Development & Costs
  • Policy Implications
  • Dynamic Growth
  • Research Spending
  • Government Partnerships
  • Scientific Opportunities

Drug Development and Preclinical Studies

  • Pharmacodynamics
  • Administering a Drug
  • Transport Mechanisms
  • Passive Diffusion
  • Facilitative Diffusion
  • Active Transport
  • Pinocytosis
  • Absorption
  • Buccal and Sublingual
  • Subcutaneous and Intermuscular Administration
  • Blood-Brain Barrier
  • Toxicology
  • Carcinogenicity
  • Animal Tests
  • Clinical Trials
  • Drug Discovery: Large Molecule Drugs
  • Managed Care
  • Brand Medicine
  • Clinical Development and Pharmaceutical Marketing
  • Ethical Regulatory Guidelines
  • Pharmaceutical Sales Skills


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