Mode of learning : Online - Instructor Lead(LVC)
Domain / Subject : Business & Management
Function : General
Duration : 135 Hours
Difficulty : Medium
Paid Search Professional with OMCP Certification
In the Paid Search Professional with OMCP® Certification program, you’ll gain a comprehensive overview of online marketing, and develop a solid understanding of not only how each discipline works, but how the disciplines relate to each other. You will also receive a comprehensive Pay Per Click (PPC) and Conversion Optimization training. The program incorporates the latest trends and tips in Display Advertising and includes a specialized training in paid social media advertising in which you’ll explore the advertising opportunities of Facebook, YouTube, and other top social media channels. Students in the program also have access to live monthly workshops (webinars) conducted by their instructors. Six (6) to eight (8) Workshops are offered each month that cover a variety of relevant online marketing topics. Students will be eligible for Online Marketing Certified Professional (OMCP®) certification upon successful completion of the program.
By completing the Paid Search Professional with OMCP® Certification, you’ll be able to:
This program can be taken from either a Mac or a PC. It is compatible with Windows XP and later operating systems and IE 8 and later browsers. There are no specific computer requirements other than an Internet connection, e-mail account, and Windows Media Player (which is available as a free download). We recommend that you use the latest version of Internet Explorer in place of other Web browsers; however, the program should also be compatible with Firefox, Chrome, and Safari. Adobe Flash Player and Adobe Acrobat Reader are required for this program.
Students should have basic computer skills and a computer with internet access configuration as specified in the technical requirements section. Introduction to Online Marketing and Internet Marketing Fundamentals should be completed before proceeding to the more advanced sections of the program.
All of our programs are self-paced and open enrollment, so you can start them when you want and finish them at your own pace.
Introduction to Online Marketing
Internet Marketing Fundamental
Pay Per Click (PPC) Practitioner - OMCP®
Conversion Optimization Practitioner - OMCP®
Paid Social Media Advertising
YouTube and Video Marketing
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